If you've chosen to read this, we're so happy you'd like to find out more about us - thank you! Our #Hello2020 Meet the Maker challenge follows the classic Who, What, Where, When, Why format, but with a bonus What's Ahead too 😀
Who - are we?
I'm Louise and, together with Anna, I set up Equipp to help spread happiness and positivity. We have five teenagers between us, so we know just how important it is that every young adult is given confidence to believe in themselves.
What - do we make?
We set out to make life easier for anyone buying for teens - and let's face it, it's not easy - by creating collections of birthday and Christmas gifts, stocking fillers or just a little something (that's not cash!) to put a smile on their faces. We work really hard to make sure everything we make is more than acceptable to young adults - we have a severe 'cheese avoidance' test!
It's also vital to us to make sure we design products that are always supportive, positive and uplifting without preaching or setting impossible standards. It's not 'you can be amazing if you try, so dream big' here at Equipp, it's 'you are fricking amazing already, you gorgeous young thing'.
When - do we work?
This might seem an odd one to include, but it lets us cover the important topic of the joy - but also the struggle - of working for ourselves and mostly from home. It's truly impossible to explain to a hungry teen who sees their mum right in front of them that, actually, "we're working"!
We work when we can, is the basic answer, when the kids are at school or away, or when they're there and happily occupied. If that sounds as if we've got toddlers rather than teens, trust us, there are similarities - naps, disturbed nights, a constant need for snacks... Of course our kids are super supportive and self-sufficient 😂but they all have their moments!
We also have to work around our Equipp mascot and fur baby Enzo - hello, you handsome thing you - who just loves to work with us at all times but isn't always a truly useful member of the team 🐶
On a good day we reassure ourselves that we're providing our teenagers with the perfect example of how to live life to the fullest and fit in everything on our terms. On a not-so-good day - and they happen more than we'd like - we feel like we're doing everything badly. But then orders ping in or we see a lovely review and all is well with the world again 💪
Where - do we get our inspiration?